Send campaigns in Klaviyo

Campaigns drive engagement, conversions, and revenue. In this course, you’ll learn how to create email and SMS campaigns, track and improve engagement, and A/B test specific elements of your campaigns to maximize ROI.

By then end of this course, you will be able to:

• Review campaigns in the calendar and list views.
• Send or schedule your campaigns.
• Write engaging email and SMS copy. 
• Differentiate email and SMS design strategies.
• Analyze campaign performance metrics.
• Create an A/B test to improve performance metrics.

Take this course if: 

You want to enhance your marketing campaigns, increase engagement, and grow your business. 

Note: This course is part 5 of 8 of the Klaviyo product certificate. 

Sharlyne Rios is a customer education specialist at Klaviyo with a background in education and creative content. Prior to Klaviyo, Sharlyne taught 6th grade math, worked with various non-profits, and traveled to 40+ countries. Outside of work, you can find her hiking a mountain or swimming in the ocean. Connect with Sharlyne on LinkedIn.